How Can I Find the Best Candidates?


4 Crazy Perks To Nab You The Best Candidates

In the war for talent, the victor is often the company with the best perks. Great company culture perks attract great candidates, especially for high-demand industries and positions. Talented candidates often find themselves with their pick of potential workplaces, which is why a few great perks can make all the difference.

It’s not enough, however, to offer a great benefits package. Some companies are going above and beyond offering normal, everyday company benefits. They’re offering crazy, wacky, and outside-the-box company culture perks to attract and retain the best people.

Beyond just attracting the right candidates, the right company culture perks can actually help you reduce employee turnover and improve productivity. How? Many of the craziest company culture perks are aimed at reducing stress for workers.

According to a study by Com-Psych, at least half of employees said it was harder to focus when under the gun. Another 20 percent said stress made them more likely to make errors and miss deadlines, while 15 percent blamed stress for interpersonal problems in the office.

So what are some outside-the-box company culture perks to fight stress and help you attract the best candidates? Let’s take a look at four perks companies are using to win the war for talent:

Bring Your Furry Friend To Work

Dogs might be man’s best friend, but they can also be your company’s best bet for a happier workplace. Allowing workers to take their pets to work, like Google does, can keep spirits up and fight stressful emotions. Even the Centers for Disease Control agree, claiming pets can help decrease your cholesterol and triglyceride levels.

Pets can also lower your blood pressure. A study of highly-stressed New York stockbrokers showed those who got dogs and cats had lower blood pressure and heart rates than the control group. After the study finished, most of the participants in the non-pet group went out and got pets.

Pets can keep us focused and help manage stress. Studies have shown simply petting an animal can work as effective stress relief. Other studies have shown that when completing a stressful task, animals are actually more effective stress relievers than friends and family.

Tired? Take a Nap

Do you get enough sleep? Probably not, since the CDC considers insufficient sleep a public health epidemic. When the organization surveyed American adults, it was shocked to discover over 35 percent were getting less than seven hours of sleep a night.

When workers don’t get enough shuteye, productivity decreases and workers make more mistakes. This is probably why more companies are allowing employees to sleep on the job. In fact, a 2011 Society of Human Resources study found 6 percent of companies had a dedicated nap room, while a National Sleep Foundation survey found 34 percent of employers allowed workers to nap in the office.

Offering nap pods or other sleeping arrangements for workers can help them catch the z’s they need, so they can come back to their work refreshed and reinvigorated.

Namaste: Offer Yoga and Focus On Wellness

Even if you can’t allow pets in the office, you should definitely consider the benefits of giving employees time to get into downward facing dog. Offering yoga and other physical fitness programs is a great way to keep employees healthy and happy.

Not every organization will have the funds to install a gym in the building, but you don’t need a fat wallet to help employees get slim. Yoga, aerobics, and most cardio can be done without spending money on expensive exercise equipment. Start a group walk on lunch breaks or even consider offering discounts to the nearest gym.

When it comes to yoga, the meditation and mindfulness aspect of the exercise can help workers let go of stress and refocus. More active employees usually means healthier employees, which translates to less productivity loss from sick leave. Studies have shown employees who exercise earn 9 percent or more on average, most likely because they’re more focused and productive.

Get A Life…Coach

Most people are better workers when their life is in order and they have clear-cut goals. But life can get messy, and sometimes career goals are the last thing on the mind of your star employee.

This is why online shoe retailer Zappos, known for having great outside-the-box perks, began offering free life coaching to employees. This perk landed Zappos on CNNMoney’s 100 Top Companies to Work For list.

But the real benefit of offering your employees a life coach is the renewed energy and focus workers will bring back to the organization. By helping your star employees set goals and push through personal and professional problems, life coaching can result in a more motivated and productive workforce.

Offering “crazy” perks can help you establish a fun, positive, and productive company culture. This culture will allow you to not only attract but retain the talent your organization needs to continue moving forward, innovating, and chasing success.

What do you think? What are some crazy perks you offer employees? Share in the comments!

About the Author: Heather R. Huhman is a career expert, experienced hiring manager, and founder & president of Come Recommended, a content marketing and digital PR consultancy for job search and human resources technologies. She is also the instructor of Find Me A Job: How To Score A Job Before Your Friends, author of Lies, Damned Lies & Internships (2011) and #ENTRYLEVELtweet: Taking Your Career from Classroom to Cubicle (2010), and writes career and recruiting advice for numerous outlets.


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