Tech-Savvy Resume Strategies

By Alesia Benedict, CPRW, JCTC – GetInterviews.com

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Increase the effectiveness of your resume through the productive use of technology. While being tech-savvy with your resume definitely includes posting to job websites, successful job candidates go far beyond the basics. Knowledge of leading edge uses of technology, in addition to basic Internet posting procedures, will help set your resume apart from the competition!

Resume Submission

Most job applicants submit resumes electronically by sending an email or posting to corporate or job search websites. In doing so, you still want to be certain that your resume is appropriately formatted, has a professional appearance, and is appealing to the reader.

When attaching your resume to an email, you typically want to save it as a Word document, which will preserve the formatting and professional appearance. If posting to a job search site, it may be necessary to save the resume in a plain text format. Though this file type will eliminate most of the formatting, it will enable your document to retain its basic professional appearance online.

Scannable Resumes

Many companies use computers or scanners to input large numbers of resumes and selectively screen for industry specific keywords. It is critical in these cases to be certain that your resume is current in terms of how your job skills and work experiences are described. If you are uncertain about the keywords in your resume, compare your resume with the latest job descriptions to be certain your resume contains the right language to catch the attention of both human eyes and computer scanners.

Electronic resumes or e-versions are typically formatted for computer scanners instead of human eyes. This electronic resume format is specially designed to be successfully scanned by computers. The typical formatting that makes a resume appealing to the human eye may create obstacles that cause a computer scanner to reject your documents. It is often best to submit both Word and scannable versions to increase your likelihood of a successful submission.

Personal Websites

Regardless of how sophisticated or plain your website may be, it can still be a positive resource for you to use during your job search. The key is to remember that a personal website needs to be professional when included in your job search. Be sure to edit any unprofessional photos or offhand postings before directing a potential employer to your site. When using your website as part of your job search, be cautious about including your entire resume. You don’t want to make yourself vulnerable to identity theft by posting your entire work history and personal address online. This can also be risky if you are currently employed and trying to keep your job search quiet around the office.

A personal website can become an asset in your job search if you post relevant articles you have written or outline special projects, such as software you developed or community projects in which you have been involved. Highlighting any experience as a Board member or a key organizer demonstrates your leadership abilities.

Online/Electronic Portfolios

Whether you have your own website or not, you can use the power of technology to showcase work samples using video, PowerPoint presentations, or white papers. Although you don’t want to include excessive links in your resume, you can organize a portfolio of key work products to add important details that your resume alone cannot convey.

For an online portfolio to add critical value to your application, include a slide show of specific accomplishments, such as photos of job sites, video snippets of presentations, or even statistics of outstanding achievements that go beyond the basics in your resume and you can add critical value to your application. Another alternative is to copy all your materials onto a CD and carry it along to present during the interview or leave for the hiring manager to review.

Online Networking

Professional associations often include discussion boards and may have job posting sites as well. Explore the sites of all professional organizations with which you are associated or may be interested in joining to determine what kind of networking opportunities may be available. In addition to message boards and online forums at professional organization websites, you may also investigate sites that include professional networking as part of their mission.

Even though thinking outside the box has become a trite phrase, the concept still carries value. If you shift your thinking away from the traditional resume format, you are likely to set yourself apart from the competition and create opportunities for yourself. Brainstorm a few tech-savvy strategies to gain results from your resume!

About the Author: Alesia Benedict, Certified Professional Resume Writer (CPRW) and Job and Career Transition Coach (JCTC) is the President of GetInterviews.com, the country’s leading resume writing firm. They provide professionals with customized, branded resumes and career marketing documents. Her and her firm’s credentials include being cited by JIST Publications as one of the “best resume writers in North America,” quoted as a career expert in The Wall Street Journal, and published in a whopping 25+ career books. Established in 1994, the firm has aided more than 100,000 job seekers to date. All resume writers are certified writers. GetInterviews.com offers a free resume critique and their services come with a wonderful guarantee — interviews in 30 days or they’ll rewrite for free!

Beef Up Your Job Search – Get Tech Savvy!

By Alesia Benedict, CPRW, JCTC – GetInterviews.com

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In case you haven’t noticed, the old paper resume isn’t getting the same results it once did – even with special formatting or high-quality paper. Electronic resumes are the ones grabbing all the attention these days.  In some markets, job candidates may as well be sending out paper airplanes as submitting hard copy resumes. To avoid such disappointing results, use the following tips to check your technology use and online presence for greater impact from the job search.

E-Mail Basics

Review your e-mail address.  How professional is it? Golf4me@aol.com may be memorable, but perhaps for the wrong reasons. Setting up a new e-mail account doesn’t have to be complicated with so many free sites for e-mail addresses available.  A simple e-mail address with your first and last name at free sites, such as AOL, Gmail, or Yahoo! will work well. Bobsmith@aol.com is easy to remember and emphasizes what you want the hiring manager to recall – your name!

It is also critical to avoid using your current work e-mail address.  Use of a work-related e-mail address can convey a number of potentially negative messages, ranging from a perception of impropriety to a sense of naiveté about business matters.  In other words, if you are comfortable receiving e-mails about your resume or job search while at the current job, hiring managers may question your ethics or judgment.  These are not good perceptions to create in the reader’s mind. The associations you want to create include an enthusiasm about meeting you, a feeling that you could fit nicely into their organization, and most importantly, how you can positively impact their bottom line.

Web Presence

Personal Internet sites can strengthen or sabotage a career search.  Even if the CEO or hiring manager isn’t Googling you, it is very likely someone in their office is conducting such a search for them.  It’s becoming common business practice. So, Google yourself first to see what shows up, and then make sure that what is on the web is consistent with the impression you want to convey.

Are you on Facebook? LinkedIn? Twitter? Though a level of caution should be exercised when using these sources, you can make a positive presence utilizing social networking sites. It is not necessary to have a personal website to make a professional presence on the Internet.

Check out alumnae groups, professional organizations, or even the local Chamber of Commerce. Most of these groups have a section for members to post basic information, ranging from contact details to a brief overview of your skills. However, just as with the e-mail address, make sure posts are consistent with the professional presentation of a mini-resume.  Each of these Internet sites should build a comprehensive perception of you as a professional in your field in order to enhance the job search.

Finally, what career sites are you using, if any?  Available sites range from Monster.com to Craigslist. However, indiscriminately posting the resume “everywhere” on the web is unlikely to achieve positive results. The old “shotgun” approach of sending the resume to “everyone” typically delivers a sense of defeat. The lack of response is likely related to where and how the resume is posted.  Make sure the site has the type of positions you are targeting.  Next, review the format of the resume. Does it “translate” well or are those snappy formatting features you included to set your resume apart from the competition preventing a legible upload of the resume? Formatting the resume in an electronic version that another computer can easily read is crucial to success on these job sites.

Technological Tools

For job seekers searching beyond their geographic region, technological gadgets may be necessary to conduct a remote interview. Webcam or Skype for a distance interview may be important tools to consider. Many new computers and laptops have these options built in, but if not, explore other local options. Libraries, for instance, are expanding services available to job seekers. Check and see how extensive the local library’s collection of technological tools may be.  National copy and office chains offer these tools as well. If not, you may be able to pick up a webcam on sale for just a few dollars – definitely worth the investment to be prepared if the hiring manager calls suggesting a remote interview as an option to reduce travel while still getting the interview done.

Getting Help with the Final Review

Adding in the technological component to an already complicated job search may feel overwhelming. If you can’t manage all these issues yourself, look for existing resources – whether it’s your niece, nephew, or the local librarian. That’s the value in using “ready-made” sites, such as the Chamber of Commerce mentioned earlier.  It is not necessary to “re-invent” the wheel to create a positive presence on the web.

Finally, when reviewing the presence you have created on the Internet, try to do so with a critical eye. If this wasn’t your Facebook page, how might you respond to it?  What is that all-important first impression? The first impression is just as critical for an online presence as during the interview.  In fact, that technological first impression may be the important link in obtaining an interview.  Optimizing online tools can garner the kind of attention needed to launch a successful career search. This is the first place many hiring managers are going to review potential candidates, so make sure you get there first and have a positive resource ready.

About the Author: Alesia Benedict, Certified Professional Resume Writer (CPRW) and Job and Career Transition Coach (JCTC) is the President of GetInterviews.com, the country’s leading resume writing firm. They provide professionals with customized, branded resumes and career marketing documents. Her and her firm’s credentials include being cited by JIST Publications as one of the “best resume writers in North America,” quoted as a career expert in The Wall Street Journal, and published in a whopping 25+ career books. Established in 1994, the firm has aided more than 100,000 job seekers to date. All resume writers are certified writers. GetInterviews.com offers a free resume critique and their services come with a wonderful guarantee — interviews in 30 days or they’ll rewrite for free!