6 Tips for Landing a New Job

Job searches can feel contradictory and confusing at times as you try to cover all the bases while simultaneously targeting a specific industry. In these tough economic times innovation is often necessary to land a job.  At the same time, you don’t want to be seen as too far removed from the mainstream when trying new approaches.  Balance is helpful in strategies and personal responses throughout the ups and downs of a challenging job search.

1.  Target Large and Small Companies

Don’t just pander to the Fortune 500 companies in your job search. As most economists note, small and mid-sized businesses do most of the hiring. Maintain a balance of the large companies and smaller regional businesses in your targeted job search.

2.  Consider a Temporary Position

Taking a temporary position doesn’t mean you will always be in a temporary slot.  The contacts may lead to full-time employment or another project with other businesses by further expanding your network.  Temporary positions can also lead to full-time positions, depending on your performance record and personal relationships while in the position.  Act like a full-timer in terms of big-picture planning and personal investment, and you’re likely to find yourself in that full-time position.

3.  Pursue an Internship

If you are interested in a career shift, consider an internship. These positions are no longer just for those finishing up college. Internships now accept established professionals who want to make a significant change in career direction. And an internship – at any stage in one’s career – serves the same purposes.  The internship will help you make contacts while you establish a skill set in a new industry.

4.  Follow up Judiciously

If you have posted your resume on a job site, be certain to follow up. Check email carefully for related job postings or additional leads. Cold call new prospects and conduct appropriate follow-ups. But remember the fine balance between being persistent and being a pest.  Anxiety or desperation about your job search can be conveyed in following up too frequently, appearing too eager or asking too many questions about the projected time-frame for interviews and hiring. Your best business suit is your confidence.

5.  Adjust Your Expectations

Balance your expectations with the reality of the job market. You may be ready to move into an upper management position, but find those jobs are unavailable. Look at the demographics of those currently in the job you desire. In many companies, those positions are held by folks who may have weathered the recent downturn and could be looking toward retirement over the next few years. Although it is hard to be patient and you may certainly feel you are over-qualified for a lower-level position, it can be important to simply get into the organization.  Once you have been accepted as part of the team, it is likely that you can move up quickly and perhaps that plum position will open up sooner than you anticipate. Moving into key positions is often more likely to occur from within the organization, so place yourself in a position to take advantage of eventual opportunity.

6.  Balance Traditional and Emerging Job Search Strategies

Networking is a tried and true method, but it doesn’t always have to be face-to-face.  Use social networking sites – appropriately – for your job search.  Professionally oriented sites such as LinkedIn provide a great place to start, but be sure to clean up questionable postings on Facebook to improve your chances in a competitive job market.

Dream big and balance your expectations with the economic reality. Maintaining a healthy combination in your approach and attitude will move you toward your ultimate career goals!  Balance is the key to your interactions, plans, and attitude in creating a successful search and landing that job!

Author: Alesia Benedict

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8 Social Media Blunders that Sink a Job Search

 Great Jobs on Doostang

Let’s say you are looking for a new job or a promotion at your current job.  If your prospective new boss pulls up your Facebook page, will he/she see photos of you drinking scotch from the bottle and a caption that says “Drink till you die”?  Or will your current employer see a post that reads: “I hate my job, the boss is a jerk!” on your Facebook page?

These days, social media can be a help or a hindrance to your job search. Social media sites are not hidden.

Anything you post is likely to be seen.  Most hiring managers search candidates’ online presence and that includes social networking. You will want to do the same.

A basic search of your name is a good place to start. What does the search reveal?  How deep are the results?

Do you find one or two pages, or one or two lines?  What does the search reveal about you? Remember, just because your Facebook posts don’t show up in the initial search doesn’t mean information posted there is inaccessible.  In fact, for some companies, that may be where the search begins. Be smart about your online presence and you will outsmart the competition.

1.  Wide Open Profiles.

This is the kind of mistake that makes the others mistakes relevant. Keeping a closed or mostly closed profile on your non-career social media sites while job searching is a good idea.

2.  Friend Requesting Your Interviewer.

Don’t send a friend request to your interviewer. Maybe your the type of person who friend requests everyone you meet. Maybe you think it will help your chances of getting the job. Unfortunately, friend requesting your interviewer is more likely to work against you, since very few of us will look more professional on facebook than in the interview.

3.  Inappropriate Language.

Remember your old English teacher’s admonition that you must pay attention to the written word?  That remains true for writing on the web.  Writing how you talk is not the best advice in the midst of your job search.  Think of any written communication as a tiny billboard communicating your assets to hiring managers investigating your online presence.  Inappropriate language definitely includes profanity, so clean it up to strengthen your job search.

4.  Non-PC Statements.

Your social media pages may feel protected or hidden from the general public, but as with anything on the Internet, once it is there, you lose all control of the information.  “Think twice and type once” might be a good reminder the next time you are posting.  Any Internet-based communication is open to the world and may be misconstrued.  Think about the last time you tried to tell a joke or explain a sensitive situation via email.  The recipient of cyber-messages may not interpret what was meant as a short-hand explanation in the same way you intended.

5.  Negative Comments about your Current Employer.

The supposed sanctity of social media sites can lead many people to develop a false sense of security. As mentioned, social media sites are not completely private.  If you are ranting about your current place of employment, the consequences of doing so “in print” are likely to be much more negative for you than the employer.  Hiring managers typically avoid anyone whose posts suggest a difficult disposition, rather than the appearance of a team player.

6.  Unflattering Photos.

Everyone knows drunken holiday party photos will sabotage your job search, but you should be cautious about the content of all photos you post.  Public displays of affection, nudity, or any documentation of “unusual” behavior are likely to halt successful job leads.  Check with your “friends” on Facebook as well to make sure there aren’t photos on their pages that may cast you in an unflattering light.

7.  Off-color humor.

The Internet is not the local bar or pub.  You’re not just making jokes with people who already know you well and will forgive slips of the tongue.  If negative comments are all that the hiring manager knows of you, you are likely to be seen negatively.

8.  Conflicts between your profile and resume.

Make sure there is no major differences between your career oriented social networking profiles, and your resume. This can be as simple as updating a former employer’s company name to its new name if it was changed. Check the details thoroughly on both, making sure the dates match, the company names match, and the responsibilities and accomplishments match

 

Don’t jeopardize your job search by ignoring potential negative impressions from your online presence.  Social media sites are routinely accessed as part of the screening process so get rid of any questionable photos or posts. Beware of social media blunders by taking a smart look at your online presence as if through the eyes of the hiring manager, and you can remove barriers to your next position.

 

Corporate Development – M&A Associate – Los Angeles, CA

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Analyst – Washington, DC

Associate Equity Research – New York, NY

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Accelerate Your Job Search with Social Media

By Alesia Benedict, CPRW, JCTC – GetInterviews.com

Associate, London, UK
Business Analyst, Chicago, IL
Portfolio Consultant, New York, NY
Online Marketing Analyst, Waltham, MA
Risk Arbitrage Analyst, New York, NY

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If you haven’t noticed, social media has “grown up.” It’s one of the most effective ways to get your qualifications and resume in front of as many corporate eyes as possible. In addition to helping you expand the reach of your search, social media is also cost effective, measured only by the time you invest. Social media accelerates your job search exponentially, helping you reach far more people than traditional networking.

If you think about the concepts of branding and marketing yourself, social media is the ultimate tool for building your brand. You select what you want to highlight for potential employers and you control what values are emphasized in your social media presence. Think of social media as a huge networking opportunity and your online profile doubles as your calling card and your resume! Gaining more exposure creates additional opportunities. Social media is the key to opening the door to the hidden job market.

Engaging in a quick Internet search can yield hundreds of social networks, online communities, blogs, websites, and discussion groups for job seekers. In addition to posting on job boards and working with recruiters, social media networks such as LinkedIn, Facebook, and Twitter can significantly accelerate your job search. In case you aren’t convinced about the importance of social media in your job search, let’s examine a few specific benefits:

  1. Use of social media sites demonstrates your knowledge, skill, and familiarity with the capabilities of this current technology.
  2. Social media helps create your personal “brand.” You will become “known” to the individuals who read your profile without ever having submitted a formal resume.
  3. Social media is the ultimate networking tool, putting you in touch with individuals who are in a position to make hiring decisions about jobs that may never get posted. Better yet, an interest connection might be spurred to create a job for you based on your unique qualifications.
  4. Any of these sites can help you gain information about companies or industries of interest to you, making you an even more valuable candidate as you expand your knowledge and become known for your contributions.

Once you create a profile for yourself, you have to pay attention to it. You can’t expect the world to immediately come looking for you! The more active you are in social media networks, the more you establish a positive reputation for yourself. Don’t become discouraged if you don’t get immediate results. Building a professional network takes time.

You may want to avoid personal chit-chat entirely on any of your professional contact networks. It becomes all too tempting to post unflattering photos or unprofessional opinions about old bosses, especially if you don’t feel as though anyone is watching your Facebook page anyway. Make sure you are patient and professional while building up your network. When an employer decides to take action, you can be certain the hiring manager will run a Google search or review your social media pages. You don’t want an offhand comment or angry post to come back and haunt you later. Be smart and make your profiles and tweets work for you!

Most sites, including LinkedIn, Facebook, and Twitter, each have different limits on the amount of information and the format in which you post. LinkedIn is designed primarily for professional contact, so you have sections for education, work experience, and your intent for setting up the profile.

Twitter has the most restrictive space limits. At 140 characters, you may not think you can say much about yourself. But if you think of your texting habits, considerable information can in fact be included in very little space. This space becomes even more valuable than the traditional resume space. Provide contact information and a few keywords that define your response to the discussion, your professional skills, or current professional trends.

Finally, there is Facebook. Most people think of Facebook as a personal site, but if you research a bit, you will see just how many businesses are using Facebook to strengthen their online presence as well. Have you been asked to “friend” a corporation?  Those requests are a testament to the power of Facebook for professional use and profit. Put its power to work for you by focusing on your credentials rather than your leisure activities. Include memberships in professional associations, a professional summary, pertinent work experience, or cutting edge professional development activities.

As part of job sites, LinkedIn, and Facebook, be sure to take advantage of the Groups areas to target contacts in your industry and demonstrate expertise. Be an active participant in discussions. Support other members and build relationships. The online community can be an integral part of your network and accelerate your job search exponentially.

As noted, maintaining a social media network takes just as much effort, consideration, and attention as face-to-face networking. Once you have your profile established, take some time to explore additional features of the sites and reach out to others. Experiment with social media and watch your job search take off!

About the Author: Alesia Benedict, Certified Professional Resume Writer (CPRW) and Job and Career Transition Coach (JCTC) is the President of GetInterviews.com, the country’s leading resume writing firm. They provide professionals with customized, branded resumes and career marketing documents. Her and her firm’s credentials include being cited by JIST Publications as one of the “best resume writers in North America,” quoted as a career expert in The Wall Street Journal, and published in a whopping 25+ career books. Established in 1994, the firm has aided more than 100,000 job seekers to date. All resume writers are certified writers. GetInterviews.com offers a free resume critique and their services come with a wonderful guarantee — interviews in 30 days or they’ll rewrite for free!

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Use Smart Networking to Speed Up Your Job Search

By Alesia Benedict, CPRW, JCTC – GetInterviews.com

Analyst, San Francisco, CA
Marketing Manager, Washington, DC
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A critical tactic in your job search toolbox is networking, but it may not feel as though your efforts are getting the results you want. Evaluate your approaches and make sure you are using your time wisely to get results more quickly.

Choose business networks.

Effective networking does not focus solely on talking with friends and family. Of course, you will discuss your job search with your informal network, but this is not the network that is likely to land your next job. Think in terms of business contacts, professional and community organizations, and even former professors or workshop leaders. You need to focus on people who are active in the business community in order to effectively use your network.

Maintain constant contact.

This point can feel like a balancing act. While you don’t want to be a pest, you need to maintain high visibility with your business network in order to be considered as a viable candidate for job openings.  Set your own goal for the number of contacts you will pursue. A goal of 3 to 5 weekly contacts is reasonable when you are conducting a full-time job search. Carry business cards with you for casual encounters and consider a more complete bio, resume, or project sheet for scheduled meetings. Remember to have your own business cards made so that you are not using anything related to current or former employers.  You don’t want to imply that you are looking for a job using company resources! Follow the example below to create your personal business card.

Ben or Betty Job Seeker
Human Resources Manager
(phone number)
(email)
(LinkedIn profile or website)

Diversify your efforts.

Don’t rely solely on social media or local groups. You need to use all resources available to you. Consider professional career strategists, local business organizations, and online sources. For social media sites such as Facebook, present an appropriate image. Remove any questionable photos or postings, such as complaints about your former boss or party pictures. Consider using LinkedIn to expand your network. Research any professional organizations that may also have job boards. It could be worth the membership to expand your professional network and use any online resources they may have for job seekers. Finally, don’t forget local sources, such as the Chamber of Commerce or civic groups composed of business leaders (for example, the Kiwanis).

Target effectively.

Are you networking with people who are making hiring decisions? This goes beyond shifting your focus from informal networks of friends and family to a business network.  Think about using your efforts effectively. You will get more results from some of the business leaders who are involved in local civic groups than networking with those contacts without hiring authority. That doesn’t mean you want to ignore those who answer the phones within an organization. You need to enlist them on your support team as well. Branch out to use the online resources mentioned earlier. If you are already on LinkedIn, review others with similar interests even if they are located across the country. Many professions are relatively small and one professional with hiring authority in New York may know someone hiring in your region.

Cultivate your network.

Cultivating a network takes time. Think of your professional network as a garden. Plant seeds with initial contacts. Weed out contacts that aren’t working. Fertilize those contacts that have greater potential in your targeted search. Constantly tend the network. You can’t expect results if you only reach out periodically or when you need some help. Think of ways to maintain contact with your network on a regular basis. Perhaps you have updated your skills and want to let people know. Send out copies of interesting articles you have discovered. These activities keep your name present in the minds of network contacts.

Smart networking will help you use your time more efficiently and achieve results more quickly. With a targeted network, you are not the only one working to find you a job. You have multiplied your efforts many-fold with an active network. Evaluate your approach and do some smart networking to land your next job!

About the Author: Alesia Benedict, Certified Professional Resume Writer (CPRW) and Job and Career Transition Coach (JCTC) is the President of GetInterviews.com, the country’s leading resume writing firm. They provide professionals with customized, branded resumes and career marketing documents. Her and her firm’s credentials include being cited by JIST Publications as one of the “best resume writers in North America,” quoted as a career expert in The Wall Street Journal, and published in a whopping 25+ career books. Established in 1994, the firm has aided more than 100,000 job seekers to date. All resume writers are certified writers. GetInterviews.com offers a free resume critique and their services come with a wonderful guarantee — interviews in 30 days or they’ll rewrite for free!

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Savvy Internet Job Search Strategies

By Alesia Benedict, CPRW, JCTC – GetInterviews.com

Private Equity Analyst, New York, NY
Marketing Associate, Chicago, IL
Analyst, San Francisco, CA
Assistant Brand Manager, New York, NY
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The Internet has become an integral component in almost everyone’s job search. Despite its power to remove boundaries, using the Internet in your job search is not without risk. Savvy strategies will help promote your search and protect personal information, while keeping the job search under wraps from your current employer.

Don’t Get Scammed

With Internet job searches, almost all correspondence between you and a prospective employer may be conducted via email. While that is not extraordinary, you still need to protect yourself if you are unable to find other evidence of the company’s reputation or existence. Even if you have phone contact with a representative of the company, you need to research the firm to ensure their legitimacy. Don’t get pulled into a scam because of your eagerness to obtain employment. Research the company before you get a request for personal information such as your social security number or driver’s license.  Look for specific feedback about the company online to help you determine your next step in interactions.

Keep It Quiet

Most job seekers begin to look for work before they leave their current employment – for basic financial reasons.  However, that doesn’t mean you want your current employer to know.  It is the rare supervisor who is pleased to learn that a key staff member is looking for other work. Never use company resources or time to devote to your job search. Use a personal cell phone or home phone number as a contact. Open a dedicated email account to provide an address other than one associated with your current employer. Even though it may be tempting to make just one copy of your resume at work, don’t risk it. Go to the library or local copy center and spend the few cents for a copy.

Protect Your Privacy

As noted, consider setting up a separate email account solely for use in your job search. When setting up your accounts with major online job sites, be certain to devise user names and passwords that differ from your other accounts. Keep personal, current work and job search accounts separate as much as possible.

Use privacy settings on job search and social media sites. Most major job sites allow your search information to remain confidential. With social media sites, double-check your privacy settings and those who may have access to your postings. You may have included your present employer at one time. Update settings during your job search, so that postings on Facebook about your job search don’t end up at your employer’s inbox.

LinkedIn is Not Facebook

LinkedIn is a professional networking site. Avoid the temptation to include any postings about negative job experiences. This is a site to highlight your strengths. If you feel the need to post on how your current boss unfairly reprimanded you, save it for Facebook and make sure your privacy settings are in place. Better yet, just talk to a friend or family member about it in person. Even with privacy settings, you cannot ensure postings will not migrate beyond Facebook. Such postings may damage your career search when they resurface elsewhere online.

Double-check any employment dates or information posted on LinkedIn against your resume. Any discrepancies in time-lines or information could severely damage your job search.

Identity Theft Protection

Most job seekers are eager to share information with potential employers, but be cautious of providing too much information too soon. Of course, basic contact information is necessary early in the job search process. Once you have determined that you are communicating with a legitimate company, sharing address and phone number via email or your resume are normal parts of the job search. As the negotiations continue, you will be required to provide social security number and complete background checks.  When posting your resume online or sending it electronically, only contact information is necessary to include. Limiting the amount of personal information will help protect you from identity theft.

Take a step back from your job search and objectively review your online presence and job search strategies. Although impossible to maintain complete control of information on the Internet, you can be savvy about privacy settings and how you choose to post your resume. Protecting your privacy is an important component in accelerating your job search.

About the Author: Alesia Benedict, Certified Professional Resume Writer (CPRW) and Job and Career Transition Coach (JCTC) is the President of GetInterviews.com, the country’s leading resume writing firm. They provide professionals with customized, branded resumes and career marketing documents. Her and her firm’s credentials include being cited by JIST Publications as one of the “best resume writers in North America,” quoted as a career expert in The Wall Street Journal, and published in a whopping 25+ career books. Established in 1994, the firm has aided more than 100,000 job seekers to date. All resume writers are certified writers. GetInterviews.com offers a free resume critique and their services come with a wonderful guarantee — interviews in 30 days or they’ll rewrite for free!

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Doostang News March 7: Small Things that Make a Big Difference in Your Job Search

Associate – PE, New York, NY
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Sometimes the path to your dream career isn’t about the big moves you’re supposed to make, but rather, is riddled with the little ones.  The great thing about small steps is that you have no excuse not to take them – you can always find a moment to work on your job search.  Here are a few minor things you can be doing to land your next position:

Create an Email Account Designated for Your Job Search

If you haven’t done so already, consider creating an email address solely for your job search.  The first thing you should do is to choose an address that is professional – this will look far better on your resume and when you reach out to employers.  Doing so will also allow you to keep all your job search materials in one place, and will prevent your personal emails from posing a distraction.

Review Your Resume

Take a few minutes of down time to scan your resume and make sure that it’s polished and up-to-date.  You may not have caught all of the typos when you originally put it together, so pay particular attention to spelling and grammar.  Also check that your dates and current contact information are correct.  It’s especially helpful to have an outsider review your resume to catch all the small (or big) issues that you might have missed, so ask some friends for feedback or get a professional critique.

Revise Your Facebook Page

Because so many employers are now turning to social networking sites to see what additional information they can dig up about each potential hire, it’s important to put your best foot (or face) forward.  Make sure that you have appropriate privacy settings in place, and take down any pictures that you wouldn’t want your next boss to see.

Practice Your 30 Second Interview

It’s important to practice your 30 Second Interview, or elevator speech, when you have a moment.  This will ensure that you’re less likely to trip up the next time you’re in a situation where someone takes an interest in your career path.

Network

Take a few moments to find some key contacts that can help you in your career search.  Consider your alumni network or find the contact information of someone at a company you wish to work for.  Send out a quick email to set up a time to ask for some advice, or simply try to establish rapport by reaching out with a question.

Enroll in a Class

If your dream job requires knowledge or skills that you don’t yet possess, enroll in a class that will bring you up to speed.  Once you make that initial commitment to go, you’ll be one step closer to the career you want.

There are a multitude of little things you can do throughout the day that will advance your job search.  So when you have some free time, be proactive and do something small that can make a big difference.

Until next time,

The Doostang Team

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Doostang News February 28: Tips for Improving Your Networking – Part 2

Investment Banking Associate, New York, NY
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Welcome back to our second installment of tips for improving your networking skills.  Last time we discussed the importance of taking the time to really establish a meaningful connection with someone and of exchanging stories with the person you’re speaking to.  Both of these things help make you more memorable and create a basis for further conversation.  Read on for more tips on how to effectively chat people up at those networking events that we all love, oh, so much!

Create a Transition for Your Next Conversation

Once you’ve won over a contact at a networking event, the next battle becomes following up with them in a meaningful and relevant way.  Perhaps you feel comfortable approaching new people for the first time, but freeze up when it comes to following up with someone.  A good way to make this easier is to establish some basis for follow-up.  It can be as simple as telling them that you will get back to them with some piece of information, or paying close attention to a question they had and following up once you have an answer for them.  Or it may be as bold as scheduling a lunch meeting and actually following through with it.  Whatever it is that you decide to do, try your best to keep the conversation open when you say goodbye.

Become a Resource

It’s easy to list the ways in which others might be able to help us, and to attend networking events for the sole purpose of meeting such people.  But also try to consider how you could help others and make yourself available.  People seem most eager to follow up with someone when that other person is the gatekeeper to their next dream job or perfect connection.  Yet if you leave an event and find that there is some way in which you can aid someone you just met, try to be just as enthusiastic about getting in contact with that person.  If you do this, you will build a much richer network of contacts around yourself – ones that will be more likely to go out on a limb for you.

Embrace Social Media

As a follow-up to the in-person meeting, add your new contacts to your online social network.  The advantage of professional networking sites is that they grant your contacts access to all your information, including your resume if you choose to display it.  No matter how riveting of a conversation you had with another person, they’re not always going to remember all the details, so it’s helpful to provide that information afterward as well, and in a format that they can revisit.

Networking isn’t easy, but with these tips we hope it will be easier.  Just remember that in addition to everything, it’s important to be professional, friendly, and attentive – and hopefully this will render you unforgettable!

Until next time,

The Doostang Team

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Doostang News November 15: How Social Networking Sites Can Help You Land Your Next Job

Trading Analyst, New York, NY
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You’re likely aware of the necessary precautions to take when posting certain information to your Facebook or Twitter profile.  After all, a scandalous picture or status update can doom your chances of bagging a respectable job, especially as more and more hiring managers take to social networking sites to screen prospective employees.  Even though these platforms started out as tools for the youth to connect and share information, they’re slowly starting to lose their youthful flavor.  In fact, social networking is one of the most effective ways to find and land a job these days, and here’s why:

Connect with Relevant People

The open nature of online networking gives you access to a multitude of people you wouldn’t have had the ability to contact otherwise – people who may just hold the keys to your future.  After a little bit of research to determine who the hiring managers and other key figures are, you can then track these people down on websites like LinkedIn, Twitter, or Facebook.  It’s not unusual to reach out to people you don’t know on a social networking site, especially if you introduce yourself in an appropriate manner.  If you don’t have a friend in common that can make the introduction for you, start off with an initial dialogue that explains who you are and what you’re looking for.  It’s best if you can offer something that the other person might need, like an article relevant to their interests or an introduction to someone they might like to get to know – after all, social networking sites are all about sharing information and connecting with people, so they’re liable to appreciate the gesture.  Establish a good rapport with your contact first, and then go ahead and ask about available positions; if there aren’t any, stay tuned, because hiring managers often turn to their networks with opportunities before posting them on job boards.  Moreover, a human connection will be more likely to ensure that your application is actually seen by someone, instead of disappearing into the digital vortex that is online resume submission.

Build Your Personal Brand

No matter what a search result yields when you enter your name, it’s nice to have control over this content.  So another way to use social media to your advantage is to become an avid producer of content that is helpful to others.  Doing so conveys that you are current, involved, and in the know.  You may find that others approach you with opportunities once you gather a following on a blog or various social networking sites; alternatively, you can use this content to supplement your job applications.  You can also use this material as a conversation starter, reaching out to others with articles you have written that they might find interesting.

Be an Active Community Member

Take advantage of the enormous Twitter community and start reaching out to people and having conversations.  Twitter allows you to communicate and share information with everyone from your neighbor to Lady Gaga, so sign up today and start conversing with key players in your target industry.  Once you become embedded in the community, you can also reach out to followers who now know and trust you, and seek out opportunities.

Get “Linked In”

Many individuals spend hours crafting the perfect Facebook profile, but stop short when it comes to filling out a page on LinkedIn.  However, it’s important to take the time to upload your resume, gather references if you can, and connect with as many people as possible.  Since the premise of the website is to establish an online professional network, you won’t seem awkward or boring when you reach out to people with career related matters.  Another feature you should take advantage of is LinkedIn groups – join the ones that are relevant to you and become an enthusiastic contributor.  The more involved you are, the more likely you are to stand out and garner opportunities that become available.

Networking is a crucial part of the job search, and online networking makes that process much easier.  Staying up to speed with various social networking sites is sure to make a world of difference in a job search, and is something every job seeker should pursue to some degree.

Stay connected,
The Doostang Team




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Beef Up Your Job Search – Get Tech Savvy!

By Alesia Benedict, CPRW, JCTC – GetInterviews.com

Investment Banking Analyst, Boston, MA
Deal Flow Associate, Miami, FL
Private Equity Associate – Direct Investing, Toronto, Canada
Attorney Development Analyst, Los Angeles, CA
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In case you haven’t noticed, the old paper resume isn’t getting the same results it once did – even with special formatting or high-quality paper. Electronic resumes are the ones grabbing all the attention these days.  In some markets, job candidates may as well be sending out paper airplanes as submitting hard copy resumes. To avoid such disappointing results, use the following tips to check your technology use and online presence for greater impact from the job search.

E-Mail Basics

Review your e-mail address.  How professional is it? Golf4me@aol.com may be memorable, but perhaps for the wrong reasons. Setting up a new e-mail account doesn’t have to be complicated with so many free sites for e-mail addresses available.  A simple e-mail address with your first and last name at free sites, such as AOL, Gmail, or Yahoo! will work well. Bobsmith@aol.com is easy to remember and emphasizes what you want the hiring manager to recall – your name!

It is also critical to avoid using your current work e-mail address.  Use of a work-related e-mail address can convey a number of potentially negative messages, ranging from a perception of impropriety to a sense of naiveté about business matters.  In other words, if you are comfortable receiving e-mails about your resume or job search while at the current job, hiring managers may question your ethics or judgment.  These are not good perceptions to create in the reader’s mind. The associations you want to create include an enthusiasm about meeting you, a feeling that you could fit nicely into their organization, and most importantly, how you can positively impact their bottom line.

Web Presence

Personal Internet sites can strengthen or sabotage a career search.  Even if the CEO or hiring manager isn’t Googling you, it is very likely someone in their office is conducting such a search for them.  It’s becoming common business practice. So, Google yourself first to see what shows up, and then make sure that what is on the web is consistent with the impression you want to convey.

Are you on Facebook? LinkedIn? Twitter? Though a level of caution should be exercised when using these sources, you can make a positive presence utilizing social networking sites. It is not necessary to have a personal website to make a professional presence on the Internet.

Check out alumnae groups, professional organizations, or even the local Chamber of Commerce. Most of these groups have a section for members to post basic information, ranging from contact details to a brief overview of your skills. However, just as with the e-mail address, make sure posts are consistent with the professional presentation of a mini-resume.  Each of these Internet sites should build a comprehensive perception of you as a professional in your field in order to enhance the job search.

Finally, what career sites are you using, if any?  Available sites range from Monster.com to Craigslist. However, indiscriminately posting the resume “everywhere” on the web is unlikely to achieve positive results. The old “shotgun” approach of sending the resume to “everyone” typically delivers a sense of defeat. The lack of response is likely related to where and how the resume is posted.  Make sure the site has the type of positions you are targeting.  Next, review the format of the resume. Does it “translate” well or are those snappy formatting features you included to set your resume apart from the competition preventing a legible upload of the resume? Formatting the resume in an electronic version that another computer can easily read is crucial to success on these job sites.

Technological Tools

For job seekers searching beyond their geographic region, technological gadgets may be necessary to conduct a remote interview. Webcam or Skype for a distance interview may be important tools to consider. Many new computers and laptops have these options built in, but if not, explore other local options. Libraries, for instance, are expanding services available to job seekers. Check and see how extensive the local library’s collection of technological tools may be.  National copy and office chains offer these tools as well. If not, you may be able to pick up a webcam on sale for just a few dollars – definitely worth the investment to be prepared if the hiring manager calls suggesting a remote interview as an option to reduce travel while still getting the interview done.

Getting Help with the Final Review

Adding in the technological component to an already complicated job search may feel overwhelming. If you can’t manage all these issues yourself, look for existing resources – whether it’s your niece, nephew, or the local librarian. That’s the value in using “ready-made” sites, such as the Chamber of Commerce mentioned earlier.  It is not necessary to “re-invent” the wheel to create a positive presence on the web.

Finally, when reviewing the presence you have created on the Internet, try to do so with a critical eye. If this wasn’t your Facebook page, how might you respond to it?  What is that all-important first impression? The first impression is just as critical for an online presence as during the interview.  In fact, that technological first impression may be the important link in obtaining an interview.  Optimizing online tools can garner the kind of attention needed to launch a successful career search. This is the first place many hiring managers are going to review potential candidates, so make sure you get there first and have a positive resource ready.

About the Author: Alesia Benedict, Certified Professional Resume Writer (CPRW) and Job and Career Transition Coach (JCTC) is the President of GetInterviews.com, the country’s leading resume writing firm. They provide professionals with customized, branded resumes and career marketing documents. Her and her firm’s credentials include being cited by JIST Publications as one of the “best resume writers in North America,” quoted as a career expert in The Wall Street Journal, and published in a whopping 25+ career books. Established in 1994, the firm has aided more than 100,000 job seekers to date. All resume writers are certified writers. GetInterviews.com offers a free resume critique and their services come with a wonderful guarantee — interviews in 30 days or they’ll rewrite for free!




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