Doostang News February 28: Tips for Improving Your Networking – Part 2

Investment Banking Associate, New York, NY
Sr. Marketing Consultant, Atlanta, GA
Pre-MBA Associate, Boston, MA
Change Management PM, Chicago, IL
Associate, SF Bay Area, CA

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Welcome back to our second installment of tips for improving your networking skills.  Last time we discussed the importance of taking the time to really establish a meaningful connection with someone and of exchanging stories with the person you’re speaking to.  Both of these things help make you more memorable and create a basis for further conversation.  Read on for more tips on how to effectively chat people up at those networking events that we all love, oh, so much!

Create a Transition for Your Next Conversation

Once you’ve won over a contact at a networking event, the next battle becomes following up with them in a meaningful and relevant way.  Perhaps you feel comfortable approaching new people for the first time, but freeze up when it comes to following up with someone.  A good way to make this easier is to establish some basis for follow-up.  It can be as simple as telling them that you will get back to them with some piece of information, or paying close attention to a question they had and following up once you have an answer for them.  Or it may be as bold as scheduling a lunch meeting and actually following through with it.  Whatever it is that you decide to do, try your best to keep the conversation open when you say goodbye.

Become a Resource

It’s easy to list the ways in which others might be able to help us, and to attend networking events for the sole purpose of meeting such people.  But also try to consider how you could help others and make yourself available.  People seem most eager to follow up with someone when that other person is the gatekeeper to their next dream job or perfect connection.  Yet if you leave an event and find that there is some way in which you can aid someone you just met, try to be just as enthusiastic about getting in contact with that person.  If you do this, you will build a much richer network of contacts around yourself – ones that will be more likely to go out on a limb for you.

Embrace Social Media

As a follow-up to the in-person meeting, add your new contacts to your online social network.  The advantage of professional networking sites is that they grant your contacts access to all your information, including your resume if you choose to display it.  No matter how riveting of a conversation you had with another person, they’re not always going to remember all the details, so it’s helpful to provide that information afterward as well, and in a format that they can revisit.

Networking isn’t easy, but with these tips we hope it will be easier.  Just remember that in addition to everything, it’s important to be professional, friendly, and attentive – and hopefully this will render you unforgettable!

Until next time,

The Doostang Team

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Gatekeepers Replaced by Databases

By Alesia Benedict, CPRW, JCTC – GetInterviews.com

Analyst – Trust Company, New York, NY
Business Advisory Services: Consultant, Philadelphia, PA
Research Analyst, Kansas City, MO
Jr. Project Coordinator, Los Angeles, CA
Corporate Strategy Analyst, New York, NY

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With the change in the economy, many professionals are suddenly finding themselves in the job market unexpectedly. There are many new aspects to job search but the same basic core process is still at the heart of the matter. Companies are seeking candidates. Job seekers are seeking employers. Recruiters help the two come together in some situations. In other situations, it is a matter of in-house HR departments finding candidates that match their needs. How this entire matchmaking process occurs has been radically affected by technology over the past decade.

Many woebegone job seekers fret over the loss of the “personal touch” in the job search and take the lack of “the human touch” as a personal affront. While job search has become rather automated, it is not because of the people who do the hiring or recruiting – it is simply because the numbers of people in market for a new job have skyrocketed. It is logistically impossible for recruiters and hiring managers to manage by hand the influx of resumes they receive daily and respond to each one individually. Job seekers truly need to understand that and not take offense at the lack of personal response.

The gatekeeper in the job search has changed. Before job search became a huge, Internet-based endeavor, people would snail mail resumes or even drop them off at the HR department of companies. Resumes would be faxed in response to a newspaper advertisement or HR departments would provide a phone number for interested candidates to call. Every company had a gatekeeper of some kind – the person whose job it was to receive resumes and talk to job seekers who called. The challenge for the job seeker was to get past the gatekeeper and get in front of the hiring manager.

Today, the gatekeeper is not a person. It is a computer database. Recruiters and hiring managers use computer databases to manage the astronomical number of resumes that are submitted to them daily. Most people understand that the big job boards such as Job.com and others are database-driven but sometimes people unfamiliar with the intricacies of modern job search assume they avoid the database if they email the resume as an attachment. “I didn’t upload it – I emailed it to the recruiter” is a common comment.

What these job seekers do not realize is that everyone uses a database to manage resumes, including recruiters. Most of the time, when a resume is sent to a recruiter, the resume is loaded into the database before the recruiter even sees it. Recruiters prize their databases as valuable depositories of potential candidates. Just as a receptionist or an administrative assistant might have collected resumes in the past, the database serves that purpose now. Filing cabinets used to store paper resumes for mandated periods of time, but now databases store them electronically and automatically purge old resumes after the legally mandated “on file” period expires.

The change in gatekeeper has two impacts on job search. First, it makes it incumbent upon job seekers to have a database-friendly, e-resume version of their resumes. The resume fails if the database cannot read it or if there are not enough relevant keywords for the database to notice it. Most job seekers have a Word format resume but they don’t realize that an e-resume can make their efforts in getting past the database much more successful.

Second, the use of databases has made job search much more of a numbers game. Job search success is still to some degree a matter of “who you know” but it is also a matter of “how many contacts” you have. That means getting the resume to as many potential companies, recruiters, and hiring managers as possible. Sending the resume to a couple of recruiters will not realize good responses.

Finding a new job can be tiresome and often frustrating but it’s the same basic core process that it has always been – job seekers are trying to beat other job seekers for open positions. Recruiters are seeking good candidates to place at companies. Companies are looking for employees who bring value and productivity to their operations. People communicating with people. The difference is at least one of the “people” in the process is a machine.


About the Author:

Alesia Benedict, Certified Professional Resume Writer (CPRW) and Job and Career Transition Coach (JCTC) is the President of GetInterviews.com, the country’s leading resume writing firm. They provide professionals with customized, branded resumes and career marketing documents. Her and her firm’s credentials include being cited by JIST Publications as one of the “best resume writers in North America,” quoted as a career expert in The Wall Street Journal, and published in a whopping 25+ career books. Established in 1994, the firm has aided more than 100,000 job seekers to date. All resume writers are certified writers. GetInterviews.com offers a free resume critique and their services come with a wonderful guarantee — interviews in 30 days or they’ll rewrite for free!

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