5 Hidden Resume Killers!

You may think you have the perfect resume, but you keep getting overlooked for all kinds of positions, and you can’t figure out what’s happening!  Perhaps you are sabotaging yourself in ways you don’t recognize.

Almost everyone is aware of obvious job search killers in resumes, such as spelling and grammatical errors; however hidden mistakes often end up costing you the interview when you have an otherwise solid resume. Protect yourself from being misperceived out of a job opportunity by carefully reviewing your resume for hidden killers.

1.  Highlighting Political or Religious Affiliations

Many people fill their time with charitable work and, in the process, make some strong community contacts.  Great idea and very fulfilling, most likely, but if that organization is your local church or political action group, you may be sabotaging yourself if you include this in the resume.  Just the mere mention of such groups may subconsciously create a negative response in the reader.  Don’t place yourself at risk for potential discrimination or a negative first impression because of an association with a group that may not align with the values of hiring managers.  We all know it’s not ethical, but better to protect yourself, than be naïve and lose another opportunity.

2.  Explaining Employment Gaps with too much Personal Information

Although it is critical to be honest about gaps in your employment history, exercise caution about giving too much personal information or suggesting that your personal life may overwhelm your work life.  Be brief and succinct in explaining any gaps in your personal work history, and be aware that caretaking for elderly parents, for example, is becoming much more common. Career change or geographic moves may be part of necessary family caretaking decisions, which could also be important to explain in your resume. However you don’t need to provide a lot of detail regarding the emotional toll and investment of time such caretaking has taken.  The explanation doesn’t need to suggest you have been consumed by personal obligations, hinting that personal obligations may be more important than your work life.

3.  Broadcasting Weaknesses

Everyone has skill deficits or areas where his/her work could improve.  However, by over-emphasizing these deficits or appearing nervous about them, you are likely to sabotage the strengths identified in your resume.  Being honest doesn’t mean you have to hang your head and kick at the floor like a school child; it’s likely you feel worse about these shortcomings than necessary.  Emphasize your strengths and practice a response to express information about potential weaknesses. What is it that bothers you so much about this particular deficit when you likely have other strengths? You don’t need to be “all things to all people in order to land the job”, and feeling shameful about deficits can only work against you.

4.  Too Many Positions within the Same Time Frame

Sure, you may have worked 2 or 3 jobs in college, but later in one’s career, this may send a message that you are scattered, unfocused, or worse yet, not committed to your primary field of interest.  Potential employers want to know that you are working toward company goals with the same level of energy that they are, rather than being tired and distracted. Review the job history realistically.  You cannot misrepresent your work experience, but try to look at “your story” during that time of your life.  If there were a number of part-time positions pieced together out of financial necessity, be certain to identify the positions as part-time. Perhaps the positions included experiences for certification.  If so, mention it – this denotes a commitment to professional growth, and more clearly explains seemingly dual, simultaneous employment.

5. Over-emphasizing Periods of Self-Employment

Many potential employers question your ability to be a team player if you are accustomed to being the boss yourself.  It may also intimidate hiring managers or suggest that you are over-qualified, if you have labeled yourself President of your own company.  Again, don’t be deceitful, but be cautious regarding labels. Describe creative development skills associated with self-employment in ways that will benefit the prospective employer, such as market analysis, client development, or full P&L.

Increase your own awareness of potential “resume killers”, and you will be well on your way to eliminating obstacles to employment.  Resumes can communicate in many more ways than just using words.  The nuances of a resume are similar to body language – people get the message even if not overtly expressed.  Rid your resume of hidden killers and move ahead in your job search!

Author: Alesia Benedict

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7 Strategies to Showcase Your Unique Value to Employers

 Great Jobs on Doostang

Although the job market is opening up a bit, it remains very competitive. In a tight job market, only the most unique individuals stand out. The first strategy to help separate yourself from the pack is a resume update, even if your resume is only a few years old. Attract positive interest by revamping your resume with the following tips to showcase your value to employers.

1. Replace the tired objective statement with a value outline.

A value statement is the optimal opening for your resume. It is a professional summary that outlines how you can bring value to the company. Gather all your best points in this “introduction.” It is your first impression to hiring managers. Be certain to use current terminology as well as traditional skills of value to employers, such as increasing profits, building productive teams, or streamlining operations to reduce costs. Although the value outline will not include a specific objective, the areas highlighted communicate your career goals and personal brand to the reader.

2. Re-evaluate work experience in your resume.

Remove work experiences more than 10 to 15 years old. In addition, experience that focuses only on basic technical skills, such as MS Office Suite, adds little value to any resume. Regardless of the final length of your resume, space is limited. Replace any older work experiences with more recent and relevant entries targeted at your specific career goal. These unique offerings will set you apart from the competition.

3. Use current keywords.

Keywords trigger interest in your resume for hiring managers and prospective employers, spurring them to pluck your resume out of the pile. The initial screening process has also been automated by many employers and jobsites with search tools, so if you don’t have the best keywords, your resume may not ever be seen by human eyes!  Of course every industry has its own set of keywords, but typical examples may include such phrases as business intelligence, global branding, or compliance audits.

4. Emphasize your personal brand.

Borrowing the marketing industry’s branding approach is another important tool in communicating your unique value to potential employers. Brainstorm the top 5 ways in which you have excelled during your career. Compare those skills to current needs and trends in your field. If your skills do not parallel current professional needs, you may need to pursue training to strengthen your personal brand and subsequent appeal to employers. The ideal personal brand can float your resume to the top of the “to-call” list by highlighting your unique value.

5. Research prospective employers thoroughly.

To increase the effectiveness of your resume and showcase your value, your resume must show how your skills and experiences not only add value to the potential employer, but also how you can help them accomplish their next “Big Initiative.” Use the Internet and explore business pages to discover important projects and align your experience accordingly.

6. Be ready to give specifics about past accomplishments.

Include statistics in your descriptions of past achievements. How did you help your employer reach quantifiable goals? As you prepare your resume, create effective summaries of your successes. Think of the process as telling a brief story, including the problem, your part in the solution, and the outstanding outcome. Using a storytelling approach helps you minimize jargon and display your ability to communicate complex subjects to any audience.

7. Streamline your resume.

Use bullet points to showcase accomplishments and special achievements. Organizing your resume by pulling out points of emphasis makes it easier to scan quickly for important skills and experiences that provide the details to support your value and personal brand. You may use a separate bullet point for each special project that highlights a different skill, cost-saving outcome, or profit-generating strategy.

Overall, avoid being too wordy or too focused on details that don’t emphasize your value to the employer. Make the most of your resume by carefully selecting those keywords and accomplishments that consistently highlight the value outlined in your initial summary. Your resume will be more effective and will help the reader remember the unique personal brand that sets you apart from the competition in a tight job market. Showcase your value to move toward that new job!

By Alesia Benedict

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8 Interview Clichés to Avoid

The point of an interview is to show off to the hiring manager how wonderful and unique of a candidate you are.  So why would you waste precious time and words answering questions with clichés?  Unfortunately, when put in a nerve-racking situation, people often freeze up or stumble over their words, and these standard lines are the first things that come to mind.  Here are a few clichés to look out for, and some alternate ways to respond:

1. I’m a Team Player

The ultimate cliché, this one pops up in resumes, cover letters, and interviews.  But what does it really mean?  If you’re a “team player” and really want to get this point across, don’t say this line.  Explain what it is that makes you so great to work with.  Focus on your excellent ability to communicate or your willingness to both lead and follow directions.  Talk about a few instances where you have picked up the slack for someone else without having to be asked.

2. I’m the Perfect Fit

Ultimately this is up to the hiring manager.  Instead of wasting your breath telling them this and expecting them to believe you when they know nothing about you, barrage them with examples of why you’re a great fit.  Then they’ll come closer to making this conclusion on their own.

3. I’m a Hard Worker

Aren’t we all?  Again, saying this really means nothing to the interviewer until you provide concrete examples.  Tell them about all those times when you stayed late, turned work in before its due date, anticipated what needed to get done next, etc.  Make the interviewer really believe that you are a hard worker, because just saying so is not enough.

4. I’m Willing to Do Anything

Often this is the road many people have to take, especially when starting out in entry-level positions.  And while it’s great to have that sort of mentality, you don’t want to sound too desperate in a job interview.  And worse than sounding desperate, you don’t want to imply that the job itself is something you’re “willing to put up with” until you advance on to something better.  Mention specific parts of the job that excite you, and instead of focusing on your willingness to do anything, focus on your desire to do these specific things.

5. I’m a Fast Learner

When you say this, Hiring Managers hear, “I don’t know how to do this“. Saying this makes you sound like you are inexperienced, and that you may be underestimating the level of understanding it takes to do the job.

6. I’m Good with People

That’s exactly what the interviewer is trying to determine in the interview. It’s not just about determining if you have the skills and qualifications to do the job. The interviewer is trying to determine your general demeanor and personal skills, so let them see you in action, don’t simply state it.

7. I’m a very Loyal Person

People who say this are usually overcompensating for holding many jobs in the past, but not staying at any particular job for very long. Candidates who say this are typically concerned that the interviewer will think they’ll get bored and leave soon after taking the position. Instead of saying this, stress how you see this potential employer as a long term career path.

8. I really need this job

Some people think it’s a good idea to talk about their personal life in an interview, and how important it is for their family that they get this job. Even if this is true, do not say it. It only makes you look desperate. The less it seems you need the job, the more valuable you seem to the employer, because other employers want you too.

Clichés hurt you not just because they make you sound less credible, but also because they take away the chance to go into depth and provide specific examples of why you’d be a great hire.  Don’t do yourself an injustice by speaking vaguely with a hiring manager – the specifics will get you much farther.

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Impress Hiring Managers by Showcasing Your Strengths

By Alesia Benedict, CPRW, JCTC – GetInterviews.com

Database Intern, San Francisco, CA
Healthcare Jr. Project Manager, New York, NY
Performance Analyst, Chicago, IL
Marketing Manager – Promotions, San Francisco, CA
Analyst/Entrepreneur, Boston, MA

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Competition for job openings continues to be fierce. But you can set yourself apart by smartly displaying your strengths, specialized training, and accomplishments to beat out the competition! Use the ideas below to develop your plan to showcase your strengths.

Flaunt Professional Development Activities

Perhaps you aced the latest company training session, or sought out additional educational activities on your own. Maybe a graduate project translated into thousands in savings or local exposure for the company. Flaunt those accomplishments in your resume and cover letter to set yourself apart from other candidates who lack such initiative.

Highlight Certifications

Certifications, licensure, and train-the-trainer experiences are uncommon accomplishments typically reserved for high-performance staff. Simply listing certifications and licensure raises your background above the competition because the additional effort required to achieve professional standards is well known and is recognized as well beyond most candidates. Likewise, being singled out to train trainers is another example of high-level performance.

Review Customer Satisfaction Ratings

Customer satisfaction ratings are gathered in many different fields, from sales to healthcare. Course and training evaluations are another form of customer satisfaction surveys. If your company doesn’t use any kind of satisfaction ratings, look at this measurement from the opposite side – reduction of consumer complaints. Outstanding customer service across internal and external divisions is a highly valued skill.

Applaud Your Own Accomplishments

Review your experience in terms of traditional achievements such as exceeding quotas, but also highlight teamwork awards and yes, even employee-of-the-month kudos! The key is to include details about your performance that set the foundation for those awards, presenting accomplishments in terms of value for the employer. For example, what did you do that others did not? What happened as a result of your performance, idea, or strong customer relationships? List positive outcomes across all levels, for example:

    · Increased morale

    · Higher profit margins

    · Streamlined procedures

    · Fewer absentee days

Outline Technological Innovations

Did you re-vamp a website to increase traffic and sales? How about automating manual records with a spreadsheet program? You may consider these routine activities, but such accomplishments definitely distinguish you from the crowd!

Explain Team Contributions

Did you make the boss look good? In what ways did you anticipate a change that allowed your manager to come out on top? What projects, programs, or initiatives did you manage? What trends did you forecast? In what collaborative projects did you participate? Examples may include:

    · Spearheading highest earning United Way Campaign in company history

    · Garnering community support for employee recognition event

    · Identifying new B2B partnerships

Show Your Career Progression

Do your resume, LinkedIn profile, and personal website tell the story of increasing responsibility throughout varied positions? Think of your business card and resume as promotional pieces for your personal brand. What do these say about you? Do they invite the reader to engage with you and learn more about your career progression?

Avoid Negative Distinction

Even though distinguishing yourself from the tight competition is a plus, you also have to be conscious of how you will be perceived. You don’t want to set yourself apart in a negative way. Photos of yourself, brightly colored paper, and unusual or colored fonts are all examples of how you may damage your personal image rather than strengthen it.

Think about the image you want to present to impress hiring managers and showcase your strengths. All the aspects discussed above contribute to the employer’s first impression of you. When that impression is positive, they absolutely want to learn more about you. A polished resume will stop the hiring manager from sifting through the endless pile of candidates and get them to call you! Showcase your accomplishments and distinguish yourself from the competition to impress hiring managers and land that new job.

About the Author: Alesia Benedict, Certified Professional Resume Writer (CPRW) and Job and Career Transition Coach (JCTC) is the President of GetInterviews.com, the country’s leading resume writing firm. They provide professionals with customized, branded resumes and career marketing documents. Her and her firm’s credentials include being cited by JIST Publications as one of the “best resume writers in North America,” quoted as a career expert in The Wall Street Journal, and published in a whopping 25+ career books. Established in 1994, the firm has aided more than 100,000 job seekers to date. All resume writers are certified writers. GetInterviews.com offers a free resume critique and their services come with a wonderful guarantee — interviews in 30 days or they’ll rewrite for free!

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Perfect the Punch in Your Cover Letter

By Alesia Benedict, CPRW, JCTC – GetInterviews.com

Hedge Fund Associate, New York, NY
Product Manager, Washington, DC
Associate, Greenwich, CT
Futures/Forex Broker, Chicago, IL
Database Intern, San Francisco, CA

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Your resume and cover letter should combine to deliver an effective “one-two punch” that grabs the positive attention needed to land an interview. Though many think the cover letter has become obsolete because of online resume posting, in reality the cover letter is equally important in electronic and paper applications. Typical business standards of communication apply in any type of career search contact. Being too informal and using emoticons or e-mail acronyms (such as BTW or LOL) will likely sabotage your well-planned efforts.

Personalize the Letter

Research the company and the HR department to determine the person to whom you should address the letter. You may even call the company to inquire as to the name of the appropriate person who is screening for the position of interest. If unable to find the name of a specific person in any of your research, you can always default to the title of the individual in charge of the position search, such as “Office Manager” or “Director of Human Resources.”

Although personalizing the salutation is a good start, don’t stop there if you want to stand out from the crowd. Use the results of your research to determine the values, mission, and new initiatives for the company. Aligning your strengths and personal work history with these key areas will help the hiring manager see you as a viable team member. Recruiting key talent makes the hiring manager look good, so help them by making it easy to recognize what a great fit you are for the opening.

Highlight Your Accomplishments

Every hiring manager differs in his or her approach to screening resumes and cover letters. Some don’t even bother with the cover letter, but that doesn’t mean you should skimp on your attention to detail. Many other hiring managers use the cover letter to screen out unlikely candidates.

Make your cover letter doubly effective by including several accomplishments that align with key aspects of the open position as well as the overall corporate mission. Many people don’t include specific accomplishments in the cover letter to avoid being repetitive. But key concepts often bear repeating! By emphasizing the same accomplishments in the cover letter and the resume, you help the hiring manager remember your strong points. Beyond that, if the hiring manager only reads the resume or the cover letter, you have made certain that your key skills are highlighted and will be noticed at least once, if not twice!

Electronic Postings

Spend time perfecting your subject line if submitting your resume via email. Including your name in the subject line facilitates name recognition. To present a business-like impression, stick to the basics in your subject line, such as listing the position and a descriptor (e.g., “Robert Smith Application” or “Jane Doe Resume”). The same cover letter that you submit with a paper application becomes the text of your email accompanying the electronic resume.

The Basics

Of course, you need to pay attention to the basics of business grammar, spelling, and format when writing the cover letter. You don’t want to set yourself apart by making the cover letter too “flashy.” Colored paper, personal photos, and overly distinctive fonts have no place in a strong cover letter. Review the letter to make sure it aligns as closely as possible with the details included in the job announcement. Give the entire package a final close inspection before sending it out to ensure it is not only accurate, but also complete in terms of what the employer has requested (e.g., transcript, references, etc.). Finally, don’t forget your original signature on the paper version of your cover letter. Even such a small oversight may close the door on your chances for an interview.

The cover letter can be a critical component in your job search. It allows you the opportunity to “connect the dots” for the hiring manager between your skills and their needs. Customizing the cover letter demonstrates your due diligence, initiative, and interest in the company. Create an effective “one-two punch” and get the most out of your cover letter to highlight your skills and present yourself as a top-notch candidate.

About the Author: Alesia Benedict, Certified Professional Resume Writer (CPRW) and Job and Career Transition Coach (JCTC) is the President of GetInterviews.com, the country’s leading resume writing firm. They provide professionals with customized, branded resumes and career marketing documents. Her and her firm’s credentials include being cited by JIST Publications as one of the “best resume writers in North America,” quoted as a career expert in The Wall Street Journal, and published in a whopping 25+ career books. Established in 1994, the firm has aided more than 100,000 job seekers to date. All resume writers are certified writers. GetInterviews.com offers a free resume critique and their services come with a wonderful guarantee — interviews in 30 days or they’ll rewrite for free!

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How to Handle Resume Gaps


Trading Assistant, New York, NY
Manager, Boulder, CO
Credit/Risk Analyst, Broomfield, CO
Strategy & Operations Extern, Chicago, IL
Analyst, New York, NY

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Job seekers often assume that in order to score the perfect job, one has to be the perfect candidate.  That the right mix of education, titles, and skills is needed in order to land the career of their dreams.  So when faced with resume gaps, an individual may rightly feel disheartened.  But continuous employment is not the be-all, end-all to nabbing a great job, especially in these times.  It is important, however, to know how to treat employment gaps on your resume, in your cover letter, and in your interview.

The Functional Format

One way to gloss over gaps on your CV is to create a functional resume.  This focuses on your skills and achievements, rather than on specific dates.  There are certainly other advantages to formatting your resume this way as well, as it allows you to pinpoint exactly what it is that you bring to the table.  The trick here is to tailor it to the specific job that you are applying for.

List Your Achievements

Another way to downplay a gap in employment is to highlight your accomplishments on your resume.  While you may not have continuous experience, various honors will convey that you have quality experience, and that you have been recognized as having done an outstanding job.

Include Extracurricular Experience

Hiring mangers understand that qualified candidates may have gaps in employment.  What they want to avoid, however, is a candidate who is qualified but who lacks work ethic.  What did you do while you were out of a job?  Did you volunteer or become an active member of an organization?  Even though you weren’t necessarily paid for your extracurricular activities, it’s perfectly okay to list them.  Highlight your transferable skills here, and focus on how you can apply them to the position you are currently seeking.

Explain Your Reasons

It also works well to just come out and explain why you have a resume gap and what you did to fill your time.  Don’t be afraid to address the matter in a cover letter or an interview.  Hiring managers will respect your willingness to be forthright about periods of unemployment, and will be interested to learn about the creative, productive ways in which you were able to spend your time instead.

In a time where everyone’s looking for an edge, an employment  gap can seem like a major setback.  But if you know how to strategically position yourself and your experience, a hiring manager will be much more interested in what you have done, rather than what you haven’t.

Until next time,

The Doostang Team

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Use Targeted Strategies to Land a New Job

By Alesia Benedict, CPRW, JCTC – GetInterviews.com

Investment Analyst, Boston, MA
Strategy Sr. Manager, SF Bay Area, CA
Investment Banking Analyst, New York, NY
Corporate Development Manager, Burlington, MA
Corporate Banking Analyst, New York, NY

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One of the single most important pieces of advice that hiring managers offer is to be single-minded in your job search. Although it can be tempting to take a “shot-gun” approach targeting any available opening, such a broad strategy is likely to work against you and can in fact communicate desperation. Following a targeted strategy projects confidence that appeals to hiring managers.

Narrow Your Job Search

To create confidence in your approach, identify a single position or “family” of similar types of positions for which you will apply. However counter-intuitive this may seem, you need to focus on the most highly desired positions for which you qualify. Targeting your efforts gives you a clearer focus, increasing your confidence and strengthening the core message in your pitch.

Align Your Resume with Your Target Position

Review your resume and highlight accomplishments that support your proven track record in this targeted area. Your resume must communicate the ways in which you can contribute to the employer’s bottom line. Compare the job description for the open position to your resume to be certain your accomplishments correspond to as many of those qualifications and needs as possible.

Create a List of Potential Employers

Potential employers may be compiled from online job postings, information from your network, or savvy analysis of the local business market. Conduct research on employers for potential openings, projects, and areas of professional interest. Prioritize the list based on factors of greatest importance to you. Then start to work on highlighting your expertise by creating solutions to the company’s challenges that you discovered in your research.

Develop a Plan

Your plan should include the basics of finding a contact to whom you can send your resume, as well as potential problems you can address based on your accomplishments and skills. Outline a link between a potential problem the employer faces, your plan, and your history of specific accomplishments in which you addressed similar challenges. Use your plan to show the employer exactly how you will provide immediate value by actually beginning to work for them before you are even interviewed!

Make a Cold Call

Call the hiring manager to follow up regarding your resume and discuss the ways in which your previous accomplishments, such as saving $100K annually by streamlining production processes, could translate into immediate results for their company as well. With your research on the company, you have an edge by providing specific examples about the value you can bring. Be specific in your examples, whether you are talking about sales figures, cost reduction, or winning Fortune 500 accounts.

Write Your Own Script

Writing down your accomplishments increases your confidence. Following a script can also help you express yourself more clearly on the phone. Review the script a few times to sound natural when talking with the hiring manager. While you may not follow the script verbatim, it can help you remember key points in making a case about your strengths. If you are unable to get the hiring manager on the phone, write up your script as a formal plan to include as an enclosure with your resume and mail it to the appropriate person within the company of interest.

Showing the employer your strengths and drive by addressing company problems before you even interview will distinguish you from the competition. Each contact with the company is an opportunity to demonstrate your skills and expertise. Be certain to take advantage of every interaction to show off your accomplishments and you will land a new job!

About the Author: Alesia Benedict, Certified Professional Resume Writer (CPRW) and Job and Career Transition Coach (JCTC) is the President of GetInterviews.com, the country’s leading resume writing firm. They provide professionals with customized, branded resumes and career marketing documents. Her and her firm’s credentials include being cited by JIST Publications as one of the “best resume writers in North America,” quoted as a career expert in The Wall Street Journal, and published in a whopping 25+ career books. Established in 1994, the firm has aided more than 100,000 job seekers to date. All resume writers are certified writers. GetInterviews.com offers a free resume critique and their services come with a wonderful guarantee — interviews in 30 days or they’ll rewrite for free!

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Show Employers They Need You!

By Alesia Benedict, CPRW, JCTC – GetInterviews.com

Mutual Fund Analyst, New York, NY
Consultant, Washington, DC
Investment Banking Analyst, Boston, MA
Analyst, Multiple Locations
Business Valuation Associate, Nationwide, USA

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The cover letter is the first opportunity you have to introduce yourself and your extensive skills to potential employers. Make this document work for you by showing employers how you can solve common and unique problems they are facing. Specific strategies in the cover letter will make hiring managers call you!

1. Toot Your Own Horn!

Be sure to include achievements and outstanding accomplishments in the cover letter as well as in the resume.  All hiring managers approach the screening process in vastly different ways.  By including significant achievements in the cover letter you generate interest in your resume and associate certain skills with your name. Listing accomplishments prompts the interviewer to read more and ultimately contact you.

2. Use Key Words Selectively.

Be cautious not to over-use phrases that have become so common they are practically meaningless. You may choose to use such words as “innovated” but be certain to describe exactly what makes your achievement innovative.  For example, “I increased sales 20% by initiating a hands-on mentoring program for new associates”.

3. Managing Challenges.

Employers want loyal personnel who are also able to make things happen. Do you perform well under pressure? Did you identify a procedural problem and devise a solution? Are you uniquely qualified to conduct sensitive negotiations? These are all examples of how you can contribute to the corporation. Describe how you managed these challenges to get the attention of hiring managers.

4. Avoid Explaining Employment Gaps.

You can’t hide an employment gap and if you try to do so, most hiring managers will look on that more negatively than the gap itself. Most explanations of employment gaps are best handled in the resume rather than in the cover letter. If you choose to explain an extended employment gap in the cover letter, the hiring manager may not read further. An exception is in the case of additional training. Improving your skills through formal training or an internship can highlight a change in career direction and emphasize your commitment to the profession.

5. Be Clear About What You Want.

End the cover letter with a request for an interview. Including an intention to follow up can also be effective. For example, “I look forward to meeting with you to discuss the many ways I can benefit your organization”. Being clear about your goals in the job search conveys a sense of authority and competence that helps the hiring manager see how you will perform in the position.

Think of the cover letter as an expanded version of your business card. Limited space forces you to be selective about what you choose to include. Emphasize the ways you can benefit the organization to show employers they need you!

About the Author: Alesia Benedict, Certified Professional Resume Writer (CPRW) and Job and Career Transition Coach (JCTC) is the President of GetInterviews.com, the country’s leading resume writing firm. They provide professionals with customized, branded resumes and career marketing documents. Her and her firm’s credentials include being cited by JIST Publications as one of the “best resume writers in North America,” quoted as a career expert in The Wall Street Journal, and published in a whopping 25+ career books. Established in 1994, the firm has aided more than 100,000 job seekers to date. All resume writers are certified writers. GetInterviews.com offers a free resume critique and their services come with a wonderful guarantee — interviews in 30 days or they’ll rewrite for free!

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What to Include on Your Resume

By Alesia Benedict, CPRW, JCTC – GetInterviews.com

Many job seekers feel the need to present a broad view of skills in order to qualify for a variety of positions and want to add in everything but the kitchen sink!  Discerning what to include and what to exclude can be a difficult task.  Don’t despair — here are some points to help:

Don’t Try to Include Too Much Information

Most hiring managers currently aren’t interested in a resume that goes back more than 15 years. In fact, including a lot of significant accomplishments from early in your career could backfire by inadvertently emphasizing the lack of recent accolades. Start by paring down to the essentials.

Each section in a resume has to reinforce your strengths and serve multiple purposes because of limited space. Many readers will not continue because of the time required to sort through the resume.

Package the Resume with Effective Position Titles

Be as specific as possible and consider changing the title as needed to fit the current job search.  With a well-rounded resume you probably won’t need to create an entirely separate resume for each application.  In addition, the broad range of skills can also make you a more valuable candidate.

Compare these two opening titles:  Software Developer vs. IT Professional.

There are pros and cons to the use of each type of title. The more specific title of Software Developer may unintentionally limit your search. However, greater specificity can also give you a leg up on the competition because it helps the hiring manager see exactly what opening your qualifications fit.  The more general title of IT Professional may help you in being considered for a number of positions, although you may stand out less from the competition. If you are applying to a broad range of positions and feel you won’t be able to modify the title for each position, you may be better off using the more general title.

Do Include a Brief Company Description

A brief company description provides a context to help the reader understand your accomplishments and it saves valuable real estate on the resume since you only state it once. Look at the 2 examples below to see the difference between a traditional approach and a powerful one.

Logistics Manager 2010 – Present
ABC Successful Company, New York

Duties included planning daily schedules to achieve production goals. Supervised plant personnel in US and Mexico to maintain on-time delivery.  Balanced budget. Trained and supervised office, plant, and management positions. Responsible for P&L oversight, analysis, and reporting. Increased sales and reduced costs. Expanded business.

ABC SUCCESSFUL COMPANY, New York, New York – 2010 to Present
Global multi-million dollar sprocket manufacturer, applying lean manufacturing principles in 100 factories throughout North and South America.

Logistics Manager
Orchestrate all aspects of daily schedules, remotely managing 13 sites through direct supervision of plant managers. Analyze production to reach weekly targets and maintain budget and delivery schedules. Command full P&L oversight, analysis, and reporting. Utilize participative management techniques to facilitate communication and shared ownership, while developing staff to potential.

How you choose to package your experience and skills is just as critical as your talent and expertise. If a hiring manager is unable to get excited when reading the resume, you are unlikely to get called for the interview. You have a lot of control over how the reader will react to your resume. Make your achievements shine by effectively organizing your resume and you are likely to be preparing for an interview! Good luck and stay positive!

About the Author: Alesia Benedict, Certified Professional Resume Writer (CPRW) and Job and Career Transition Coach (JCTC) is the President of GetInterviews.com, the country’s leading resume writing firm. They provide professionals with customized, branded resumes and career marketing documents. Her and her firm’s credentials include being cited by JIST Publications as one of the “best resume writers in North America,” quoted as a career expert in The Wall Street Journal, and published in a whopping 25+ career books. Established in 1994, the firm has aided more than 100,000 job seekers to date. All resume writers are certified writers. GetInterviews.com offers a free resume critique and their services come with a wonderful guarantee — interviews in 30 days or they’ll rewrite for free!

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